Cop Considerations

I needed to get more of an idea on my theme and content before I started a plan so I decided to talk through my idea again but with Simon Jones who had not yet heard it.

• Why do the covers have appeal

I need to look more at penguin as a company and what they stand for. Maybe my question can look more at, 'What role does design play in the cultural value of penguin books' I could look more into branding and Britons cultural values. What do they have in common.

I need to look at the book 'Penguin by Design' by Phil Baines.

After this meeting I was able to come up with a final question and plan

What role does design play in the cultural value of penguin books?

• History of Penguin and Lane
• Original 30s cover designs Edward Young
• The impact of Jan Tschichold
• Typography and Grids
• Application of Colour
• Modernisation

There is many topics I can explore that will help me learn how Penguin as a company have been able to stay successful and relevant since they began through their use of design.

For my Practical I will then design a book collection which I feel is relevant to todays Culture and Society.